Flours & Grains
Rice & Cereals
Food for Thought: Our Blog
The Science Behind Biofortification: How It's Different from GMOs
Ever noticed food labels bragging about added vitamins? There’s something better—crops that naturally absorb more nutrients while growing. This is biofortification, and it’s often mistaken for genetically modified (GMO) foods....
10 Amazing Health Benefits of Bajra Atta
Remember that earthy aroma of bajra roti lingering through your grandmother's kitchen? There's a reason this ancient grain is making a comeback on our plates today. Bajra isn't just another...
A Day in the Life of a Healthy Eater: Simple Swaps for Better Nutrition
What does a healthy eater's day really look like? Forget what you see on Instagram - you don't need expensive superfoods or fancy organic products. Truth is, most folks miss...
Our Shark Tank Show Journey: From Pitch to Success
Our Shark Tank Show Journey: From Pitch to Success At Better Nutrition, we address the nutrition gap in everyday diets through biofortified grains rich in zinc, iron, and protein. Our...
Biofortification: The Revolution in Your Roti!
Have you ever thought of your humble roti as a revolution? If not, it’s high time you did! With the advent of Biofortification, the everyday roti is becoming a powerhouse...
Biofortification vs. Fortification: Why the Future Lies in Nature’s Design
Introduction In the ongoing battle against malnutrition, both food fortification and biofortification have emerged as vital interventions. However, there’s a crucial difference between the two. While fortification adds essential nutrients...
Biofortification: A Natural Solution to Hidden Hunger
Introduction In an era where food security and nutrition are global challenges, biofortification emerges as a beacon of hope. While fortification adds nutrients to food products post-harvest, biofortification enhances seeds....
Biofortification: The Future of Sustainable Nutrition
Introduction While food fortification addresses nutrient deficiencies through the addition of nutrients during food processing that too chemically, Bio-fortification takes a different approach one that begins right at the ‘seed...
Understanding Food Fortification: A Game-Changer for Nutrition
Introduction Food fortification is rapidly becoming a household term, especially with the Indian government's push to address malnutrition and micronutrient deficiencies. While many of us enjoy our daily meals, hidden...
Elevate Your Well-being: 3 Superfoods That Will Quickly Improve Your Health
In the quest for vitality, superfoods, including Healthy Wheat flour, emerge as the champions of the dining table, offering a plethora of health benefits packed into each bite. For Indian...
Unveiling Nature's Nutritional Gold: Biofortified Flour
In a world obsessed with the latest health trends and supplements, there lies a golden thread of nutritional wisdom that ties us back to the very essence of nature. Today,...
Trading Supplements for Supper: Getting Your Nutrients Naturally with Biofortified Atta
It’s a common sight these days: a lineup of supplement bottles on kitchen counters. Vitamins, minerals, omega-3s – the list goes on. But what if we told you there’s a...
